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The past couple of years has seen the introduction of some excellent innovative bike accessories onto the international market. There are many businesses now enjoying great success through their respective physical bike stores and websites, however much of this wouldn’t have been possible without the presence of Kickstarter.

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Founded in 2009, Kickstarter is now the world’s largest funding platform for creative products.

As an online retailer of innovative cycle gear and accessories, we are always on the look out for new products that will capture people’s attention and create appeal. We are constantly trying to bring new and exciting bicycle accessories to New Zealand.

 

For consumers, buying wicked accessories for bikes from abroad is not always overly appealing because of the cost of shipping. That’s where Bells and Whistles comes in.

Each year in New Zealand, an average of 10 cyclists are killed and a further 300 require hospitalized as a result of an accident involving a motor vehicle.



Most cyclists have it sorted when it comes to basic cycle safety – helmets, high visibility clothing and front and rear bike lights. The odd cyclist even has a bike bell. However it is riding in low light where cyclists aren’t visible to other road users from the side that is the biggest cause for concern.

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Just 2 months into the business and we're on TV - not bad going. Best of all, no advertising costs.

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Whether you ride a commuter bike, beach cruiser, dutchie, road bike, mountain bike, fixie or something you found in your grandparent’s garage, our bike accessories will add more style and greater functionality to your riding experience.